Business owner guide
The complete LushLane playbook
Every feature inside your dashboard, in the order you should use it. 25+ tools — set up your salon, run the day-to-day, then grow.
1 · Set up your salon
Business profile
Dashboard tab: Profile
Your profile is the first thing clients see on search and your booking page. Fill every field — it affects ranking and conversion.
- Open Dashboard → Profile.
- Add trading name, single best category and a short description.
- Add full UK postcode, phone and website — unlocks the map pin and city landing pages.
- Set a slug (lushlane.app/salon/your-slug) for Instagram and Google Business.
- Click Save. Live within seconds.
Photos & branding
Dashboard tab: Photos
Cover photo, logo and gallery are the single biggest conversion lever on your public page.
- Upload a landscape cover (1600×900+) of your actual interior.
- Upload a square logo, ideally transparent PNG.
- Add 6–12 real gallery photos. Drag to reorder.
Opening hours
Dashboard tab: Hours
Hours control which time slots clients can book — get this right or you'll get bookings outside trading times.
- Toggle each day Open/Closed.
- Set 24-hour open and close times per weekday.
- Click Save Hours — availability updates immediately.
Services & pricing
Dashboard tab: Services
Every service has a name, duration, price and category. Duration is what reserves the slot — be honest.
- Click Add service, or use Service Importer / Templates Picker for a one-click standard list.
- Set name, duration (incl. cleanup) and price (£).
- Assign a category to group services on your booking page.
- Save and repeat. Live instantly.
2 · Day to day
Calendar & scheduling
Dashboard tab: Calendar
Your operational hub. Day, week or month views and walk-ins on the fly.
- Switch view: Day / Week / Month from the top-right toggle.
- Click any empty slot to add a phone or walk-in booking.
- Drag to reschedule — client gets an automatic email.
- Use Time Off Manager for lunch, holidays, sick days.
Bookings inbox
Dashboard tab: Bookings
Every online and in-person booking lands here. Confirm, cancel, mark no-show, collect payment.
- Filter by upcoming, past, cancelled or no-show; search by client name.
- Confirm or cancel — refunds follow your policy.
- Mark complete to award loyalty stamps and trigger review request.
- Mark no-show to charge the no-show fee on the stored card.
Team management
Dashboard tab: Team
Add staff so clients can choose who they book. Each member gets availability, services and commission.
- Add staff: name, role, email, phone (£5/month per active member).
- Tick the services they perform — controls who appears in booking flow.
- Set commission %, hourly rate or salary for Payroll.
- Activate/Deactivate to hide from public booking without losing history.
Client CRM
Dashboard tab: Clients
Every client builds a record. Add notes, tag VIPs, see lifetime spend, contact directly.
- Open a client card for full history, notes, photos, spend.
- Add private notes (allergies, formulas) — auto-shown next booking.
- Use CSV importer to bulk migrate from Booksy, Fresha, Excel.
No-show protection
Dashboard tab: No-Show
Hold a card on file and charge a fee for no-shows. Cuts no-show rate by ~70%.
- Enable No-Show Protection and pick threshold (£10 / full / %).
- Set the cancellation window (e.g. free up to 24h before).
- Stripe stores the card — never on LushLane servers.
3 · Grow your business
Promotions & marketing
Dashboard tab: Promotions
Promo codes, automated email blasts and the seasonal Promotion Hub from one screen.
- Create a promo code (% or £ off, usage limits, expiry, services).
- Schedule an email blast to all / lapsed 60+ days / VIPs.
- Use Marketing Templates for Bank Holidays, Valentine's, etc.
Portfolio gallery
Dashboard tab: Portfolio
A taggable photo wall separate from salon Photos. Tag each shot with the service so it appears in booking flow.
- Upload a portfolio piece (single or batch, mobile drag-drop).
- Tag the service (e.g. Balayage) — shows as inspiration when booked.
Loyalty programme
Dashboard tab: Loyalty
Digital stamp card. Reward the Nth visit with a free service or discount.
- Pick a card design from the Loyalty Card Picker.
- Set the reward rule (e.g. every 6th visit = 50% off).
- Stamps auto-award on completed bookings.
Payments (Stripe)
Dashboard tab: Payments
Connect Stripe once to take deposits, full payments and no-show fees online. Pro plan.
- Click Connect Stripe — ~5 minute Stripe verification flow.
- Choose deposit: 0% (pay in salon), partial, or full at booking.
- Receive 7-day rolling payouts to your bank.
4 · Operations
Analytics & reports
Dashboard tab: Analytics
Revenue, bookings, top services, busiest hours, retention. Export to CSV for your accountant.
- Pick a date range — last 7/30/90 days or custom.
- Read the cards: revenue, average ticket, new vs returning, no-show rate.
- Export CSV — perfect for VAT returns and bookkeeping.
Price intelligence
Dashboard tab: Price Intel
See what other salons in your postcode area charge and decide whether to adjust.
- Open Price Intel — benchmarks load from your postcode and category.
- Compare per service: green = competitive, amber = off, red = far from market.
Inventory
Dashboard tab: Inventory
Track stock of retail and back-bar products. Get low-stock alerts before you run out.
- Add product: name, SKU, current stock, cost, reorder threshold.
- Adjust stock with +/- or attach to services for auto-deduction.
Payroll
Dashboard tab: Payroll
Generate weekly or monthly pay runs from completed services plus commission/hourly settings.
- Pick pay period: weekly, fortnightly, monthly.
- Review calculated totals (commission % + hours + salary).
- Export payslip PDFs for staff or accountant.
Memberships
Dashboard tab: Memberships
Sell monthly subscriptions (e.g. £30/mo blow-dry). Charged automatically via Stripe.
- Create a plan: name, monthly price, included services / discount %.
- Share signup link or sell at checkout in salon. Members get priority booking.
Gift cards
Dashboard tab: Gift Cards
Sell digital gift cards. Code is emailed to the recipient and redeemable at checkout.
- Enable gift cards and set denominations (£25, £50, £100, custom).
- Recipient gets an email with the code, redeems at checkout.
5 · Integrations
Google Business sync
Dashboard tab: Google Sync
Pull in your Google reviews and push your LushLane booking link as the 'Book' button on Google Maps.
- Click Connect Google Business and complete OAuth.
- Reviews import and display on your LushLane page with a Google badge.
Calendar sync
Dashboard tab: Calendar Sync
Two-way sync with Google, Apple and Outlook. Bookings appear instantly in your personal calendar.
- Connect Google / iCloud / Outlook (standard ICS, no plug-ins).
- Pick one-way (LushLane → personal) or two-way (busy slots block LushLane).
AI receptionist
Dashboard tab: AI Receptionist
An AI that answers DMs and missed calls 24/7 — checks availability, books appointments, handles FAQs.
- Toggle on — uses your services, hours and FAQ in your tone.
- Connect Instagram DMs, WhatsApp, web chat. Hands off to you for anything sensitive.
Email status
Dashboard tab: Emails
See every transactional email LushLane sent on your behalf — delivered, opened, bounced.
- Open the Emails tab for a list of recent sends with status.
- Re-send a bounced email to a corrected address.
Locations (multi-site)
Dashboard tab: Locations
On the Multi-Location plan run several salons from one login, each with its own staff, services and reports.
- Add a new location: name, address, hours (inherits master service list).
- Use the top-right switcher to change the whole dashboard context.
Migrations
Dashboard tab: Migrations
Moving from Booksy, Fresha, Treatwell, Square or Timely? Upload a CSV and we'll import clients, services and history.
- Export a CSV from your current system (per-platform guides at /help/migration).
- Upload here. Self-serve is free; white-glove is paid, charged only when work starts.